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Gregory Pouy has more than 10 years of experience in marketing. He first began working with both B2C and B2B companies and also worked for advertising and digital agencies. In 2005 he opened a marketing blog to express his point of view and passion for marketing. He now works as an independant to help brands to better understand and integrate digital within their company. A speaker for several years for brands and conferences, he is also a lecturer in the famous french business School (Essec, Dauphine. He also publishes his point of view in various magazines or newspapers.