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Founder & CEO
Joel Bloch is the CEO and founder of Tag'by, a social marketing solution provider for physical places.
Joel has over 14 years of experience as a serial entrepreneur in the Internet Industry, he previously created TocAppli – a Social Media Agency, specialized on Facebook applications. Before that Joel launched and founded many start-up as Psychonet.fr in Paris (first website on psychology and well-being successfully sold in 2006) or Barakkuda in Hong-Kong (2007).
Joel decided to create Tag'by in 2011 to implement social marketing within physical places. He strongly believes that smart screen tablets RFID and NFC on mobile phones are the founding technology for a new “phygital” marketing.